He is a proven consumer technology leader, serving for 13 years in Samsung as a global chief marketing officer of Samsung Electronics, president and CEO of Samsung Asia, and president and CEO of Samsung Mobile and Samsung Electronics North America.

Lee started his career in Procter & Gamble in brand management and progressed in the position of Executive Vice President. Lee also served as a board member of the Singapore Economic Development Board, Global President, Nokia Technologies, Senior Vice President, Kellogg Company.

His roles include global CEO of Bower & Wilkins, CEO to FOODZAPS TECHNOLOGY, Public Company Board of Director, Yinson Group.