Nicolas Georges Trad

Chief Operating Officer, Co-founder of Reputation Institute (RI)


He is globally responsible for the company's worldwide operations. Throughout his career at Ri Nicolas has advised multinational companies, city and country representatives on areas of reputation management, global affairs, country and city reputation, corporate branding, employer branding, corporate social responsibility, sustainability, and human resources. Drawing on his extensive experience in practicing reputation management and public affairs globally, Nicolas speaks and writes regularly on best practices in public relations and reputation management for corporate and government audiences. He has been featured on CNN, in The Wall Street Journal, Forbes, and Bloomberg, as well as on local radio and TV around the world.

Education: MS in Intercultural Management from Copenhagen Business School and holds an MBA from UADE, Buenos Aires, Argentina.