A majority of international companies within Ukraine are continuing to operate despite the ongoing war and some are even entering the market for the first time. This means that the country remains attractive, even under critical conditions.
What drives these companies? What keeps them here, and what prevents them from doing business in Ukraine? How do they adapt to security challenges, logistical constraints, labor shortages, and the high cost of capital?
We will discuss the current condition of international business in Ukraine and explore whether companies see potential for scaling not only within the domestic market, but also by joining international production and logistics chains.