A year ago, when making plans for 2023, most entrepreneurs expected to the end of the hot phase of military actions in the spring or summer. Therefore, they were already making plans for post-war recovery. Unfortunately, we are still living in a full-scale war reality and today we have to reconsider our business strategies once again. We will discuss the following questions:

1. How the war in Ukraine affected various business sectors?

2. What factors have influenced the growth of companies, such as market dynamics, transformations, product changes etc.?

3. What are the business expectations for the coming year?

4. What are the main challenges entrepreneurs face and how do they address them?